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Mastering Market Analysis

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The essential skills, tools and methods to become a highly competent market analyst and strategist.

The Market Analysis Book contains 7 detailed how-to guides, methods, templates and techniques in a single, comprehensive package. These are the essential tools and skills proven to deliver deep insights and significant business value through the analysis of just about any market situation - across customer, product, segments or competition. If you are working in a role associated with market development, segmentation, entry strategy, expansion, competitive analysis then you need to know these methods.

You'll learn:

  1. How to do Customer Value Analysis
  2. How to do Market Segmentation Analysis
  3. How to do Market Sizing & Share Analysis
  4. How to do Value Chain Analysis
  5. How to do SWOT Analysis
  6. How to do Product Lifecycle Analysis
  7. How to do Competition Analysis
    Being able to lead, guide and inform an organization through the use of these analytic methods is a highly valuable skill - quite rare in fact. Your ability to derive insights about a market in a structured, quantitative manner will make you an impact player.

      This book contains over 150 content-rich pages of methods, detailed instructions, templates, best practices, expert tips and guides.

      These tools will make you a better market analyst or your money back!

      All Expert Toolkit Products come with a complete money back guaranteeThe team at Expert Toolkit are so confident that the Mastering Market Analysis will make you a better consultant that we offer a complete money-back guarantee if you are not 100% satisfied. Buy it, use the tools and if you’re not completely satisfied, let us know and we’ll issue you a prompt refund.

      Get the Mastering Market Analysis for only $19.99. 

      You will receive a secure link to the digital version of the product within 5 minutes of your order.

      Customer Reviews

      Based on 1 review
      Great book

      For anyone looking to get a better understanding of key analytical methods use to size and capture markets, this is a great resource. Easy to follow with plenty of useful examples and references.

      Why not Become a Premium Member? You get instant, unlimited access to our complete library of tools, templates, frameworks, best practices and training material for only $1.99 per month. No commitment, cancel anytime.

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